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According to the Aztecs, Xochiquetzal was the goddess of beauty, pleasure, and love. She is commonly associated with such beautiful things as flowers, plants, song and dance, which is quite distinct from the majority of Aztec gods, as they are normally associated with warfare and sacrifice. Be that as it may, Xochiquetzal was believed to have been a powerful goddess who was not to be trifled with. One of the rituals revolving around her revolve around human sacrifice and the flaying of the victim’s skin.